Ipsos iSay Today

The annual tax season in the United States brings personal finances, budgets, and expenses to the forefront of everyone's mind. As individuals gather their W-2s and calculate their deductions, underlying financial concerns often become much more pronounced. Current global market research captures this contemplative mood perfectly, illustrating how deeply economic themes are weighing on the American public. 

But what do the numbers say? Let’s take a look at the facts:

This Earth Day, more people feel exposed to climate change, yet belief in action is shifting. The People and Climate Change 2026 report explains why.

Something new is happening at Ipsos iSay. Discover how your daily login could lead to unexpected rewards this week.

Is your boss a person or a set of KPIs? 🤖 In the US, around 6 in 10 workers (≈60%) believe AI will drive job losses in 2026, but the real shift isn’t a robot taking your seat, it’s the rise of the “Algorithmic Overlord” managing your performance before your first coffee. The opportunity? The same data points to a way forward: as Americans increasingly value quality and long-term value, employers are doubling down on “durable skills”: judgment, adaptability, and emotional intelligence. 2026 isn’t the year to fight the tech, it’s the year to master the Human Pilot identity.

Tax season is a time when many of us take a close look at our personal finances. With the April deadlines in focus, conversations naturally turn toward household budgets, the cost of living, and what to do with a potential return. Are people prioritizing their savings, catching up on everyday bills, or finally treating themselves to a well-deserved break?

A recent look into our Question of the Day reveals exciting trends in how Ipsos iSay members and website visitors across North America are handling the 2026 tax season. As a trusted leader in market research, we love seeing how our community navigates financial planning during this busy time of year. Learn more about their answers here!

Discover how the Ipsos iSay community celebrates the spring holidays! Take online surveys, share your everyday habits, and earn points for rewards. ⇒ Check out now!

To decorate or not? Dive into our latest online question of the day results to discover the diverse Easter traditions of the Ipsos iSay community. ⇒ Join our community today and make your voice heard!

We expect the joke, yet we still hesitate. Discover why April Fools’ Day continues to fool us in an age of misinformation and low trust.

Sharing your opinion can sometimes bring exciting surprises. Discover the lucky members who have won our Ipsos iSay prize draw campaigns and see how participation can pay off.

Happiness is holding strong, but what drives it is evolving. From relationships to everyday experiences, explore what matters most in Europe and North America today.